Distinction between knowing and understanding your audience

There is a big difference between knowing and understanding the audience of your website.

Knowing the visitors is hard as the number of visits that attracts the page in a period and focuses on decision making based on statistical objectivity, but meet customer requirements that is more focused on clearly understanding, as far as possible, people who are behind purchases, and learn as much as possible about their social by connecting to cultural strategy, longings, media consumption, etc. The audience means to make informed decisions regarding the target audience. Time spent meeting the customer is always a time that is well spent. An example related to the design of web pages I can see when setting colors, especially in cases of sites that have an international presence, from one culture to another, there are differences in preference thereof, to the connotation, meaning, etc.

The content is of high importance, the web is changing rapidly and markets have increasingly vied and audiences are increasingly separated and it is more laborious to attract the right customers.

Options such as Google analytics data only give us to know them but not to understand. Know where they come from to the landing page, how long they were on the page, etc. just throws us hard data.

Define a framework for deeper understanding of customers is of real importance. The first step is creating goals, it is helpful to categorize the information sought to analyze, for example, General, Lifestyle, and Media. General information will be categorized as gender, age, nationality, location, in the section of lifestyle could put information for education, occupation, socioeconomic status, health, religion. Finally, the media section could refer to different media consumption by customers such as printed newspapers, magazines, technology, TV, radio and of course through the smart phone that is connected to internet using WiFi or HotSpot.

Alludes us know what is the kind of newspapers they prefer, customers who buy magazines, which TV shows they watch, radio stations like, how long are on the internet and what type of devices are used. In this way, we can begin to put a picture of our audience as real entities and not as hard numbers.

The ways to get the information we need can be very different and can include questionnaires, focus groups, interviews, and direct observation. Each of these methods has their advantages and disadvantages so it is crucial to decide which method is best suited to our plans. Questionnaires are an inexpensive method that can give us good data but is relevant to the way the questions are set to avoid bias and also avoid open questions by difficulty in analyzing the information. There are some online services that allow us to use online surveys. Surveymonkey.com allows questionnaires and delivers the desired audience.

Interviews can give us a lot of valuable information and have the option to explore different issues more freely and improvise a bit. The focus on groups can be the more specialized tool that will require more knowledge on marketing issues, can be very useful if worn properly.

Once you obtained the information that let you understand and find meaning and relevant information, you can start the web design project, if you already have a website, should fix the issues based on the information that has been collected.

The audience does not move very rapidly but is altered and the behavior of the same can vary over time as well as change the customs on the Internet.

Finally, remember that the objectives and the frame of reference that were set initially must be geared to the needs and objectives of the clients business. Not only have to focus on what you want to find a developer or web designer but consider what is needed to find or understand the target audience and help the client achieve their goals. Thus, understanding our target customer, we can make informed decisions not only on statistical data but also with the client's interests in mind.

Knowing is valuable, but understanding is vital.

7 Benefits of Building Niche Blogs

In this article, we will see what are the benefits of building niche blogs.

A "niche" refers to a targeted market with profit potential that is not saturated by competitors. The idea is to realize the benefits of creating niche blogs and then find the niche markets and start building.

Benefit # 1

Niche Blogs are essentially niche sites that are alive!

Blogs are growing as you go adding content regularly, using, articles, reviews, product returns. In contrast, many niche websites are seldom modified or updated after its creation.

Benefit # 2

Blogs are designed to publish and updates contents easily once have been created, configured, and are functioning.

It is a matter of habit, write blogs and pages to publish regularly.

Benefit # 3

They are either free or cost very little to set up.

You can easily create your blogs by visiting "blogger.com wordpress.org" and with a little time to study, create magnificent Blogs.

Benefit # 4

You can make money with your niche blogs or websites in many ways, such as:

- Publishing third - party ads in your blogs (eg Google Adsense publishing)

- Recommendation of products and services affiliate in your blogs (eg Amazon)

Benefit # 5

Unlike websites, blogs are interactive. Visitors, or blog readers, are usually allowed to post comments.

This "dialogue" helps establish a trust relationship between the blog owner and his visitors or members.

Benefit # 6

Since blogs are usually updating new content regularly, these are in the highest rank for the search engines, compared to websites, which, to get the same attention from the search engines, will I do a lot of tinkering, and use techniques Optimization (SEO).

Search engines will visit your blogs more therefore can also put links to other websites for greater attraction on parts of these search engines.

Benefit # 7

Function syndication of a blog is its most powerful benefit!

You can syndicate your blog content for other website publishers can feed your content on their own websites, helping it to attract more traffic to their blogs.

So, with the above benefits,

When will you start building your niche blog?

I hope it's as soon as possible

Publication of free articles for positioning

In this article you will not only find the strategies to make your page more visible but also that we leave a list with the sites where you can publish press releases, free articles, will make you upload in the main search engines, encourage and publish.

• Original quality content: the most important factor not only for positioning but also for the sustained success of your medium is its content. In recent years the major search engines have become very strict about it. The original and quality material is the hierarchy of search robots today. The work of SEO will not only be technical and indiscriminate dissemination but will be tinged by the strategy of dissemination and above all from public relations.

• Strategic diffusion: When generating the dissemination plan. If we are concerned about disseminating hundreds of external links to our publications, the end result will not be as beneficial as carefully choosing where to generate those links. Getting links from top media, well-known publisher blogs and media that truly appreciate the content of your articles will result in more and better visits.

• Public relations: Publishers or media managers must generate the internal contacts in the media on purpose so that at the time of needing a publication, the trust and relationship generated to facilitate the work. We must always remember that public relations depend on the affinities and above all on the commercial synergy generated between the parties. We should not try to benefit blindly, but we must think what is the revenue that this diffusion generates us and also what is the benefit that the third party finds in publishing us. In turn, we should always be willing to receive proposals from fellow bloggers, or official media outlets, to bring us their publications to link them from our site. This exchange of contacts, materials, and publications generates a reduced network, which over time can be much more fruitful than a saturation campaign.

• Other Publications: Sometimes you will post product reviews on your blog, cover new releases, or simply advertise third-party services. These campaigns are not only beneficial monetarily but also favor the positioning. The mere fact of naming products of a well-known brand positions us in the searches and if we get this publication mentioned on its official blog and other corporate publications, without a doubt the result will be even better. As I mentioned earlier, these interlaced publications generate mutual benefits and relationships that maintain and feed them strategically we will significantly improve the results over time.

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cPanel Hosting – Unlimited Shared Hosting

Whether you deal with an individual blog, or a business site you require space to have your site. When looking for facilitating arrangements, variables, for example, moderateness, convenience, scope of elements and adaptability, and so forth., help you choose which choice to pick.

As the business' driving control board for web hosting arrangement, cPanel offers incredible incentive for your venture. Its graphical UI makes it simple to use by any individual from the staff independent of his or her specialized capability. It offers speedy access to information, records, and messages and then some. To put it plainly, cPanel makes it simple to deal with your records with an easy to use interface. It is the ideal control board for shared hosting or dedicated hosting it suits any facilitating choice that you decided for your site. With this stunning control board helping you manage your site, you needn't bother with some other programming or r devices. cPanel can alone help you achieve any mind boggling undertakings required in the organization of your site.

cPanel offers finish control of site to website admins and directors. Here are the benefits of picking this hosting:

• Easy Installation and Management:

cPanel is a simple to introduce programming, all you need is some space on the server and a working framework. You run the establishment script and it finishes the establishment procedure. You will have a totally arranged control board to deal with your site. With the special of components cPanel,hosting it is anything but difficult to deal with every one of the parts of your site. It additionally makes administration of various areas and sub-spaces easy.

• User-Friendly:

As the most supported control board for all hosting needs, cPanel offers a graphical UI. Every program and apparatus, for example, sends, documents, settings, and so on., have a symbol, which is clear as crystal and is simple for the client to perceive.

• Security:

Security is the essential sympathy toward cutting edge sites, as they contain private and classified data. With a three-level structure, cPanel offers the most extensive security to the website admins. With an extra layer of security, it protects your indexes with extra passwords, offers get to control and limits access to specific parts of the site.

• Analysis:

Measurements and investigation assume a vital part in measuring and following the achievement of any instrument. cPanel offers different intends to quantify the adequacy of your site, accounts, server execution against any set measurements.

• Compatibility: cPanel is exceptionally perfect with any driving programming accessible in the market today. It doesn't make a difference which working framework you picked, it works with any OS for your web hosting. It additionally works fine with Cent OS, Linux and some other open source application.

The rundown of focal points cPanel offers you are tremendous. This is just a fractional rundown of significant advantages that larger part website admins search for when looking for a hosting arrangement. cPanel unlimited shared hosting offers many tools to help you offer redo administrations to your customers and keep them fulfilled.

MilesWeb is one of the best cPanel unlimited shared hosting provider. For live Demo and pricing visit us Now!

PrestaShop Hosting – Best Solution For different eCommerce Business

Over a wide exhibit of industry portions, eCommerce is a standout amongst the most looked for after arrangements from a business perspective. It has turned out to be practically basic to have a select site for your business. Having an online nearness is profoundly valuable and in addition fundamental in today's advertising situation. Vendors accept that setting up a site is a considerable measure of work and cash, with both time and vitality being devoured superfluously. Be that as it may, those suppositions aren't right! Luckily innovation has advanced, as it were, and site improvement is as simple as 1,2,3! There are a plenty of programming projects, imaginative applications and online instruments effortlessly accessible in the market that guarantees to offer world-class eCommerce answers for any businessperson intrigued. PrestaShop is a standout amongst the most famous and generally perceived programming stage for making particular eCommerce sites that makes you stand separated in the group.

PrestaShop comes finish with more than 300 components that have been capably created to help entrepreneurs in improving their online nearness. Every one of the components are incorporated into the PrestaShop Website Development programming and a portion of the central classifications under which these elements are characterized under incorporate inventory administration, item shows, webpage administration, site design improvement, checkout, shipping, installments, security, showcasing, investigation and reporting, customer account, interpretations, confinement/charges and so on. PrestaShop is one of the exceedingly useful stages, offering ideal eCommerce arrangements that take after industry standard accepted procedures in planning, creating, testing and additionally post sending procedures, for example, site advancement. Quick, capable, efficient, simple route and easy to understand, these are the wordsthat can be utilized to depict the entire scope of PrestaShop's eCommerce arrangement.

Looking out for Best PrestaShop hosting in India? Try MilesWeb. We are a web hosting company based in India with an aim to deliver best web hosting services at affordable rates to keep online business growing. We have our servers in UK, US Romania and India.

Review: The Best Free HTML Editors and IDE

When choosing an editor that allows us to create the code of our web project, there are many options, but the essential thing is to choose the one that allows doing the job in the most efficient manner. Surely, one of the first choices is whether we want an HTML editor or an IDE (Integrated Development Environment) editor.

In this article, we review the main HTML editors and IDE that will help us to develop our web projects more easily.

Read more at HTML Editor IDE Free

Do you know the difference between Business Intelligence and Data Analytics?

As the volume of information in organizations grows and the number of customers and interactions at various levels expands to more difficult levels of control only
with conventional resources, new terms come into business and IT, as Business Intelligence (BI) and Data Analytics.

Both represent the ways to generate competitive intelligence report from the data collected and this has gradually become part of the vocabulary and the daily lives of
almost all sizes of branches and companies.

Read more at difference between Business Intelligence and Data Analytics